Case Studies

Land Rover

During the 2014 New York Auto Show, Moss’s fabric quarter-dome provided a structure for the big reveal of Land Rover's Discovery Vision concept vehicle.

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Allstate Sugar Bowl

Moss Sports built brand equity for Allstate as the sponsor of the Allstate Sugar Bowl, developing memorable iconic graphics and designing for maximum exposure.

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Super Bowl XLIV

At Super Bowl XLIV, Moss created a strong presence in stadium, team & media locations - and across the city of Miami - capturing the power of the NFL brand and iconic Miami Beach imagery. Part of the challenge: integrating branding for the Pro Bowl Game.

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NHL Winter Classic 2011

Moss Sports created a very specific look for the outdoor NHL showcase event at Heinz Field, integrating imagery representative of the winter season, converging rivers and the regional steel industry to set the stage for the Penguins and Capitals.

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NHL Winter Classic

Since its inception and through 2017 Moss continues as the NHL's branding partner for the Award-winning Winter Classic, providing comprehensive branding. We showed out at Michigan's Big House for the largest hockey crowd ever.

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Guinness International Champions Cup

We returned to Michigan Stadium to brand another record-setting sports event. The Guinness International Champions Cup tournament featured eight premier European football clubs. Manchester United topped Real Madrid at the Big House in Ann Arbor.

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Outdoor Event Series

Moss partnered with Experience Willow, providing festival and outdoor brand experience solutions including Optidomes, Truss Graphics, Flags, Step & Repeats and more.

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