American Girl

Challenge

Open and install several American Girl flagships and more than a dozen boutique shops, including creating a unique walk-through for American Girl’s Chicago flasgship and decor for the American Girl Café there. Moss also performs several seasonal change-outs annually for American Girl stores. 


Solutions

For American Girl Chicago’s Avenue AG, we provided a unique journey with custom printed awnings, metal fabrication and dimensional signage. The colorful vibrancy brought life to the row of vignette storefronts. All elements were color matched across multiple presses and substrates to fit in flawlessly with the American Girl brand. Moss Services performs installations nationwide for American Girl. 

Moss has also provided custom LED push-thru dimensional signage, 3D CNC routing, magnetic receptive graphics, grand format banners, fabric lightboxes, motorized propping elements, and CAD cut vinyl appliques.      


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